To be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field. Edward de Bono Success
Removing the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car. Edward de Bono Car
In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and plural at a lower cost. If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures. Edward de Bono Future
Humor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity. Edward de Bono Humor
Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven. Edward de Bono Car
Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas. Edward de Bono Change
It's always amazed me how little attention philosophers, psychologists, or anyone else actually has paid to humor. Edward de Bono Humor
Creativity is a great motivator because it makes people interested in what they are doing. Creativity gives hope that there can be a worthwhile idea. Creativity gives the possibility of some sort of achievement to everyone. Creativity makes life more fun and more interesting. Edward de Bono Hope
It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them. Edward de Bono Humor
Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven. Edward de Bono Power
Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven. Edward de Bono Intelligence