An important priority for me is a business must get their own house in order. Be or become an agent of positive change in your own enterprise and adopt responsible practices to eliminate the risks that often lie at the root of inequality and poverty. -Richard Branson Positive
From my very first day as an entrepreneur, I've felt the only mission worth pursuing in business is to make people's lives better. -Richard Branson Business
Being a good listener is absolutely critical to being a good leader; you have to listen to the people who are on the front line. -Richard Branson Good
A complaint is a chance to turn a customer into a lifelong friend. I say that seriously, not as some press release baloney. -Richard Branson Chance
When I was four, my mother insisted I get out of the car and find my own way home. Although I got lost, I did find my way home. It taught me the value of independence at an early age. -Richard Branson Independence
Overcoming fear is the first step to success for entrepreneurs. The winners all exemplify that, and the hard work and commitment they have shown underlines what is needed to set up a business. -Richard Branson Business
Well, I think that there's a very thin dividing line between success and failure. And I think if you start a business without financial backing, you're likely to go the wrong side of that dividing line. -Richard Branson Failure
I've never gone into business to make money. Every Virgin product and service has been made into a reality to make a positive difference in people's lives. And by focusing on the happiness of our customers, we have been able to build a successful group of companies. -Richard Branson Positive
Too many people measure how successful they are by how much money they make or the people that they associate with. In my opinion, true success should be measured by how happy you are. -Richard Branson Success
Fun is one of the most important - and underrated - ingredients in any successful venture. If you're not having fun, then it's probably time to call it quits and try something else. -Richard Branson Time
Ridiculous yachts and private planes and big limousines won't make people enjoy life more, and it sends out terrible messages to the people who work for them. It would be so much better if that money was spent in Africa - and it's about getting a balance. -Richard Branson Money
From a young age, I learned to focus on the things I was good at and delegate to others what I was not good at. That's how Virgin is run. Fantastic people throughout the Virgin Group run our businesses, allowing me to think creatively and strategically. -Richard Branson Age
So I've seen life as one long learning process. And if I see - you know, if I fly on somebody else's airline and find the experience is not a pleasant one, which it wasn't in - 21 years ago, then I'd think, well, you know, maybe I can create the kind of airline that I'd like to fly on. -Richard Branson Learning
We have one planet in our solar system that's habitable, and that's the Earth, and space travel can transform things back here for the better. First of all, by just having people go to space and look back on this fragile planet we live on. People have come back transformed and have done fantastic things. -Richard Branson Space
The music industry is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically gaurantee hit records. -Richard Branson Music
I read everything, but generally more fact than fiction - especially autobiographies and biographies. I've read 'Long Walk to Freedom' by Nelson Mandela at least twice on holiday. Every time, I'm totally awed by his vision, strength and forgiveness. I feel honoured to have got to know him and his wonderful wife Graca over the years. -Richard Branson Forgiveness
Treat failure as a lesson on how not to approach achieving a goal, and then use that learning to improve your chances of success when you try again. Failure is only the end if you decide to stop. -Richard Branson Failure
When exploring London, you will come across lots of excitement by chance, so try to take everything in rather than just rushing around to all of the major tourist haunts. -Richard Branson Chance
My mother was determined to make us independent. When I was four years old, she stopped the car a few miles from our house and made me find my own way home across the fields. I got hopelessly lost. -Richard Branson Home
