We had incense and rock'n'roll posters, and we sold records and rolling papers. People could just, like, hang out. We had a cool vibe going. Tommy Hilfiger cool
Every time I take a photo, it goes into SnapSeed. Even if it's just a price tag on something, it still goes into SnapSeed, and I start editing it. I'm not a photographer, so I need all the help I can get when it comes to make a picture look cool. Hunter Hayes cool
Traditional social media, in the view of our company, has become a bit repetitive. It doesn't feel very good to be marketed to by your friends. Snapchat is different because it says, look, friends aren't valuable to you just because they can get you into a cool party. Evan Spiegel cool
A lot of people are obsessed with looking cool. They feel they have to look after their image. Adrian Edmondson cool